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Google AdWords "Pay-Per-Click" (PPC)
advertising is regarded as
the BEST form of “targeted” online
advertising.
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Google AdWords is the online advertising
solution you are looking for to promote your
website.
This is
because no other means currently exists
online that produces a more “exact” match to
ones searches than a specifically directed
advertisement based completely on relevant
keywords and keyword phrases.
"With a web site you can't just finish it
and forget about it.
You need to work on it to
ensure it gets in front of people
and it gives them the information they want."
What does
Google Adwords PPC advertising accomplish
for you ?
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DIRECT and
EXACT match search results for your
offer.
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The
ability to start generating traffic
immediately.
(less than 15 minutes)
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The
ability to start generating a Mailing
List database immediately.
(i.e. a potential customer list of email
addresses and names)
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The
ability to start generating customers
and clients immediately.
-
The
ability to finely tune your marketing
efforts by compiling real-time
information.
(i.e. with PPC's you can
test in a real-time
environment so that you can better marketing
results)

Diagram
Showing Where Your Google Adwords Ads Appear
In this diagram above, the TOP PPC Premium
spots are often viewed by searchers the same
way as the “organic” results found just
below them. The ONLY difference
is that the organic results aren’t “paid-for
advertising” and with "organic" you have no
guarantee that you ads will show. With
Google Adwords you do. Your goal should be to dominate these TOP spots
as there is never any question as to whether
these ads get clicked on. (THEY DO ! ) With Google Adwords you only pay when your
Ad has been clicked on, not for each time it
is displayed.
CONTACT US NOW to
Start Driving Customers to Your Business Website.
Take a look at these Google AdWords Success
Stories
OK, What Do
We
Do To Help You and
Your
Business
? We look after your Google AdWords
account for Your Business.
Our aim is to make sure that
Your
AdWords ads appears on the Front Page of Google
whenever someone does a search for your
products or services. Advertising with Google Adwords can make
your web traffic sky rocket, because your
ads appear on the first page of Google where
thousands of people are looking for your
products and services. Our speciality with Google Adwords is to
“Get You Customers not
just Web Surfers”.
In consultation with you we
will establish the amount of your monthly
Google budget, which will finance your
Google Adwords campaigns, and maintain your
front page of Google presence as your budget permits. The agreed figure
will be converted into a daily
allocated amount (calculated on the cost per
click). The more clicks that are made by users in
any given category, or any specific
keyword-search, sets the cost-per-click
within that search criteria. The main objective of your Ads being on the
front page of Google is to drive an ever
increasing amounts of Google searchers
directly to your website. Not only will your
Business Name
consistently be 'out there ', you will find
that this is the most economically viable
and most effective form of marketing today.
Many business owners have
this misconception, "If I build a website, customers will come."
WRONG - They don't don't just come.
You need to advertise so they come, and Google Adwords is the best way of doing
this.
CONTACT US NOW to
Start Driving Customers to Your Business Website.
* *
Another great advantage of Google Adwords is
that there is no minimum monthly charge.
Here are some more
Google AdWords Success Stories
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Here is why I recommend using
Google Adwords,
and not relying on SEO (search
engine optimization)
This article was taken from
http://business.smh.com.au/business/google-monster-20090814-el49.html?page=-1
on 15th August 2009
"Google monster"
Julian Lee
August 15, 2009
Google
"The search giant has the power
to make or break the media,
Julian Lee writes, but the
industry seems powerless to kill
off the beast it helped create.
They call it fear of Google, or
FOG for short. That feeling in
the small hours when you sit
bolt upright in bed in sheer
terror at how much your
livelihood relies upon an
algorithm. That the traffic to
your website, the clicks that
result in sales leads, indeed
your entire presence in
cyberspace, hinges on a search
engine - the formula for which
is as closely guarded a secret
as Coca-Cola's recipe.
That formula can change any time
and you won't even know it,
until, that is, your company's
ranking on Google's all
important home page sinks like a
stone to the bottom of a well.
Or rises to the top .....
A key area that does spook
agencies and advertisers is the
Google algorithm - the secret
recipe, which determines the
rise and fall of a website in
Google's rankings. The company
regularly makes changes to it
but does not feel inclined to
tell people, yet the ranking of
a company's website on Google's
page can mean the difference
between staying in business and
going bust.
One that fell victim to such a
change was the Sydney-based
online training company
Braincorp International. It was
an effective user of what is
known as search engine
optimisation - where tweaks in
the website's code and
intelligent use of keywords on a
site improves the volume or
quality of traffic to it.
Braincorp used to get about 200
sales leads a day through
Google; that dropped to 10 a day
when, without warning, Google
changed its algorithm. The
company went into liquidation in
January. The tweaking of
Google's algorithm was
understood to be a significant
factor.
This sometimes arbitrary
approach was very publicly
played out a few years ago when
Google punished BMW for abusing
ways to boost its position in
the search engine results and
effectively handed down a death
sentence by demoting the car
manufacturer's presence on the
internet ....."
CONTACT US NOW
to Start Driving Customers to
Your Business Website
using Google Adwords.
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" There are many problems that
can occur in your business, but
there is only one that is deadly
- and that is the inability to
bring in customers.
More customers bring in more
cash, and that cash can be spent
on anything your business needs,
including better products,
customer service, fulfilment and
so on ... " |
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